The ‘wow’ factor

Artistic Home and Garden makes DIY concrete projects simple and satisfying

Artistic Home and Garden
421 N.E. Cedar St., Camas

In a time of slumped home prices and a still-sludgy real estate market, homeowners are looking to create a “wow” factor in their yards and gardens. Artistic Home and Garden has been providing that wow factor for more than 14 years. Warehoused in Camas, the business that Tammy Ramadan and her husband Farouk started in 1997 has grown exponentially over the years and has garnered customers and fans all over the world, said Tammy Ramadan. “For some reason,” she laughed, “Norway loves us!”

Artistic Home and Garden specializes in molds for concrete items such as stepping stones, benches, birdbaths and fountains.

The company has recently carved out a niche creating architectural-style molds for concrete balusters, railings and structural columns. Farouk Ramadan is an architect and the designer of the company’s 50 unique molds, while Tammy Ramadan is a history buff and offers, as she puts it, the average homeowner perspective. Each mold tends to convey some historical reference or significance, particularly to the Northwest.

The company manufactures its molds in Washington using Pillar Plastics in Washougal for its injection molded designs and Accel in Seattle, previously contracted with a company located in the Orchards area of Clark County.

“We’ve had the opportunity to make [our molds] overseas, but we are keeping jobs here,” said Tammy Ramadan.

While the majority of Artistic Home and Garden customers are do-it-yourselfers, a fast-growing number are contractors who have made finished products from the molds part of their product offering. For the relatively low price of an injection mold, the contractor can make up to 100 reproductions of any one item before the mold begins to wear out. In the residential line, molds can last up to 50 reproductions, inspiring ubiquitous garden art projects and gift items.

Tammy Ramadan has a great rapport with her customers. They call and email to ask about products, double check instructions, offer feedback on their projects and, best of all, send photos of beloved finished works. Tammy said a lot of her ideas for molds come directly from customers, such as the balusters which are the company’s second biggest seller.

Quite a lot of customer interaction happens through the company’s website, which includes instruction downloads and videos. Customers are “really into home improvement, into nesting and making their homes beautiful,” said Tammy Ramadan. “They have the tactile experience of making their [item] on their own and they are so surprised and happy.”

–Jessica Swanson

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